The world's number one Internet search began to photograph the interior of its data centers and delivers the result on a dedicated website. These pictures can be measured, at least visually, the excess of a company claiming nothing less than to be the Internet. Notes, however, the approach of pure communication operation for the company, which reveals nothing other than the aesthetic dimensions of its equipment, eg extremely power hungry.
How many know what it is like, physically, Internet? To do this, Google has decided to expose to the world what he described as "inside Internet" , the bowels of the beast: its Data Centers. Through a series of high-quality photos and a map of Maps, the Mountain View company shows what look like, finally, its infrastructure. This unique journey into the heart of the network of networks has the merit of giving a face to the gigantism of this company.And incidentally, to visualize where its stored many of our data. Berkeley, South Carolina, Lenoir, NC, Mayes, Oklahoma Bluffs, Iowa, The Dalles, Oregon, Douglas, Georgia , Hamina, Finland and Saint-Ghislain, Belgium: This is the list of sites Google has chosen to photograph. High security areas in which the company essentially reveal the aesthetic dimension, and some aspects of the business are being present. Sites in Hong Kong and Singapore will be added soon. Note that for each of these data centers, Google spends at least $ 600 million. One of the most demanding in this regard.
It does not take less to feed the appetite of the company. Its search engine index 20 billion pages per day to meet 3.3 billion daily queries and 40,000 per second. But that's not all. Google is also 425 million users of its Gmail, each with a storage space of 10 GB, or 4.25 "Eo" ( exa bytes ). The company also has 250 million members on the Google+ social network. Also add 500 million users of mobile operating system Android home in September, against 400 million in June. Much data that require huge storage capacity, and operations that require high computing power. Not to mention the wealth of information collected on the Internet, the war chest of the company. video side, YouTube counts 800 million users who spend 4 billion hours watching videos each month in October, against 3 billion in May. They also send 72 hours of video per minute to 1.3 billion videos are hosted while in February. According to WordStream, in May, the advertising agency DoubleClick, which Google describes as its " cornerstone "posted 180 billion ads per month, targeting 90% of Internet users. What makes Google the world's number one online advertising. Will provide very robust revenue: $ 12.2 billion in sales in the second quarter (+35% yoy), 69% and 27% through AdWords with AdSense. In exchange, Google weighs 244 billion dollars . We could add services such as Maps and Street View or Google Books ...
...and power consumption equally gigantic
But what brings one hand, costs a lot of each other. These super datacenters consume a lot of electricity - 1.5% of the world's electricity is used by data centers, including those of Google. In addition to these requirements, the servers must dissipate the tremendous amount of heat, with highs of 120 degrees through cooling by air and water. That is why they are often installed in cooler regions and windswept, near streams. Google rarely communicates the energy consumed. In 2009, however, The Guardianlearned that the Data Center Dalles consumed 103 MW, as well as the English city of Newcastle. Google has also located next to a hydroelectric dam capable of delivering 1.8 GW. A study provided early September in Oregon - - fiscally advantageous and highly prized by IT companies to store their data Statedata centers consume 10% of electricity in the region in 2030 (against 1.4 GW this 355 MW year) is enough to power 240,000 homes. According to physicist at Harvard University, Alex Wissner-Gross,quoted in Le Monde , when a user performs two queries on the search engine Google, would generate 14 grams carbon emissions, equivalent to the energy borrowed a kettle! Based on this study, 100 billion monthly searches would be responsible, alone, of 8400 tons of greenhouse gases emitted in one year.
But what brings one hand, costs a lot of each other. These super datacenters consume a lot of electricity - 1.5% of the world's electricity is used by data centers, including those of Google. In addition to these requirements, the servers must dissipate the tremendous amount of heat, with highs of 120 degrees through cooling by air and water. That is why they are often installed in cooler regions and windswept, near streams. Google rarely communicates the energy consumed. In 2009, however, The Guardianlearned that the Data Center Dalles consumed 103 MW, as well as the English city of Newcastle. Google has also located next to a hydroelectric dam capable of delivering 1.8 GW. A study provided early September in Oregon - - fiscally advantageous and highly prized by IT companies to store their data Statedata centers consume 10% of electricity in the region in 2030 (against 1.4 GW this 355 MW year) is enough to power 240,000 homes. According to physicist at Harvard University, Alex Wissner-Gross,quoted in Le Monde , when a user performs two queries on the search engine Google, would generate 14 grams carbon emissions, equivalent to the energy borrowed a kettle! Based on this study, 100 billion monthly searches would be responsible, alone, of 8400 tons of greenhouse gases emitted in one year.
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